Market America

Market America is a successful company that was created in 1992 by the husband and wife duo; Loren and James Howard Ridinger. Market America is headquartered in Greensboro, North Carolina and offers a long list of products that include cleaning supplies, weight managing items, cosmetics, and a host of other items.

 

Market America CEO started the company in the United States but due to its success it was able to expand to a number of different countries such as Mexico, Hong Kong, and the United Kingdom. Continued success of the company not only allowed it to become global but it was able to partner with iMirus. This union between Market America and iMirus took place in 2010.

 

Though Market America offers a long list of products it only has about 610 employees. This is because the company does not manufacture its own products. The products that are sold by Market America are made by outside firms. These firms are contracted with Market America and exclusively provide them with products.

 

Market America does not utilize the usual retail stores to sale or distribute it products, it uses independent distributors. Independent distributors pay a fee to partner with Market America. This fee provides the independent distributors with everything they need to get started on their entrepreneurial journey. This idea was possibly influenced by Market America’s CEO James Howard Ridinger because he was once a distributor with Amway.

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